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Ninety Percent is a responsible, luxury fashion label sharing 90% of our profits between our people and the causes we believe in. We’re cultivating a culture of beauty that goes beyond our clothing, pioneering a new business ethos rooted in community.
We focus on sustainable, responsible practices and materials, creating collections made to last. What sets us apart is our revolutionary profit-sharing model, empowering the people behind our collections and giving back to causes we believe in. All we do stems from a care for our people and the planet – making tangible strides for the world we want.
Tangible Strides:
Profit Sharing
Each purchase you make helps us share 90% of our profits with our people and the causes we believe in. Ninety Percent’s founders created a visionary business model with deep-rooted values in our people and the planet.
how we are sharing our profits
Tangible Strides:
Sustainability & Materials
We’re making tangible strides towards a responsible, transparent future. From our low-impact, vegan materials to our responsible factories, we ensure that every place, person and creature in our supply chain is treated with dignity and respect.
EXPLORE SUSTAINABILITY
90%
of our profits will be shared. 80% to charitable causes, 10% amongst the people who make our collections happen.
LEARN MORE ABOUT PROFIT SHARING
10%
In normal businesses, profit is normally taken by shareholders as dividends or distributed profit. At Ninety Percent, the shareholders will only take 10% of profits and share the rest.
EXPLORE SUSTAINABILITY & MATERIALS
